Historic Buildings

Growing Stronger

We want to increase the resilience and financial sustainability of our organisation by: ? More effective green audience marketing ? Better volunteer management ? Fundraising advice ? Commissioning a quinquennial review Green audience ? Commission a marketing specialist to devise and evaluate a promotion campaign ? Deliver a pilot promotion campaign to test our green audience assumptions ? Research event visitors to explore motivations and satisfaction in more detail Volunteering ? Commission a volunteering specialist to review our volunteer system and recommend ways in which we can improve it ? Identify new sources of volunteers, including partnerships ? Propose a strengthened volunteer management framework Fundraising ? Commission a buildings quinquennial review to inform fundraising ? Commission a fundraising specialist to work with our Income Generation Manager to produce a prioritised 5-year fundraising plan and identify a support programme for the manager ? Provide external support for our Income Generation Manager